- Mini Rodini — adidas Originals, 2017
Deliver a creative that pulls from the collections graphic inspirations whilst maintains an adidas Originals attitude.
We created a lookbook in stills and film that encapsulated the playfulness of the collaboration collection whilst maintaining a style that stayed true to the adidas Originals brand values.
To create this we shot on location in South Africa as a way of directly reflecting the patterns and inspiration from the collection. The locations providing us with a unique background for our street-cast kids to explore and conquer in their unique way.
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